90s tv-shop inspired campaign focusing on switching to second hand on black friday. A social activation on Instagram encouraged you to send in things you felt the urge of buying new during BF and Sellpy responded with a similar pre-owned product.
(Black Friday 23 Campaign)––– Concept & idea, Art direction
Step inside a world of second hand garments.
(Winter campaign 23)––– Concept & idea, Art direction
FULL LENGTH MUSIC PROD
There's no such thing as bad weather... Embrace the season in pre-owned garments.
(AW23 Campaign)––– Concept & idea, Art direction
Keep the christmas spirit not the emissions. Choose pre-owned instead of new.
(Christmas campaign 22)––– Concept & idea, Art direction, Digital design
For most retailers, Black Friday is the most important day of the year. But Sellpy are not like most retailers. Sure, they do have great prices on Black Friday, but only because they have great prices every day!
Buying second hand is always a great deal – not just for you, but for the climate.
(Black friday campaign 22)––– Concept & idea, Art direction, Digital design
New season. New routines. Pre-owned styles.
(Back to work campaign AW22)––– Concept & idea, Art direction, Digital design
MISC