I’m a Creative Director / Art Director based in Stockholm, with over a decade of experience navigating the intersection of design, strategy, and innovation. My career began in the digital realm, where I focused on web and digital design, and over time, I transitioned into more traditional art direction, branding and graphic design, primarily within advertising industry. With an entrepreneurial mindset, I approach each project not just as a creative challenge, but as an opportunity to craft suggestive experiences. I thrive on leading and collaborating within creative teams, pushing boundaries while staying grounded in strategy. My work is driven by a genuine passion for vivid design, concept development, and the power of creativity to drive meaningful change.